To avoid the possibility of having your reputation and your online business destroyed it is essential that your set up a good online customer support system. Doing this will not only avoid the chance of losing customers who become dissatisfied but it will also stop the likelihood of anyone bad mouthing you elsewhere on the web. Offering a decent customer support system will save your reputation, your credibility and your legitimate online business.
Online Customer Support |
Another way to go that could be more practical for you is to outsource your customer support online. There are a variety of choices when it comes to customer service systems that can handle all the support you may require, and most of them will charge you based on the total volume or alternatively with a flat fee. You may find sometimes that a lot of the queries you receive in the customer support section are coming from time wasters who are not really interested in your products and are just trying to get a feel of your business or your opportunities. One method that you can use to limit the time spent dealing with people like this, is to create a "barrier to support". You do not have to make it impossibly difficult for anyone to get help, but in many cases by insisting on a person validating their email or registering for customer support, it will be enough as the majority of people just want some quick and simple answers and are usually not that interested or ever intended buying the product in the first place.
I am sure that you have realized that creating a great online customer support system does need a fair amount of attention, but at the same time it really does not need to be difficult. It really is a matter of allocating enough resources so that the system is efficient and most of this can be done by outsourcing. All you need to do is make it a system that will discourage the time wasters and allow you to spend time with customers who are actually interested in your product or your online business.